25% OFF NEW IN



 25% OFF OUTERWEAR



Beloved classics since 1976

We've been dressing families in our organic cotton originals for over 40 years.

25% OFF PO.P ORIGINALS

Denim in organic cotton

Soft, gentle and flexible denim with comfy adjustable waist.

25% OFF DENIM

QUALITY KIDS CLOTHES, MADE FOR PLAY! DISCOVER THE BEST IN SWEDISH CHILDRENSWEAR

For over 40 years we have specialised in designing and making the best possible clothing for babies and children. Look out for clever clothes that grow with your little one, distinctive colourful prints and patterns, organic cotton clothes that are good for the planet, outstanding Scandinavian outerwear and design features that make life easier for parents!